Brazil’s national team manager Dunga will fly to Europe this week in order to hold talks with several major European clubs.
He will be talking about the potential release of superstars, who he hopes will help Brazil win the Rio 2016 Olympics. Brazil have not been successful in the Olympics and this is the only trophy missing from their cabinet. The closest Brazil and Neymar came was in 2012 when they managed to come as the runners up. Buoyed by the home advantage, the nation is hoping to strike gold in the upcoming edition. Hence, they are looking to take full advantage of the global stars on offer. (more…)Continue reading »
German sportswear company Adidas says it is ahead of it competition Nike of the United States in the football boots business. Adidas was the market leader in the business but it slipped as Nike took over in the boots market in 2014. The slip forced the company to lift its marketing spending to be able to move back on top.
The Chief Executive Herbert Hainer told journalists in Paris that the company takes 36 percent of the market for soccer boots in the top five markets in Europe in the first quarter of 2016, setting them ahead of Nike. (more…)Continue reading »